✓ Contacts database + salespipeline ✓ Camapign marketing and service desk ✓ Built for startups and freelances

✓ Suite of tools for end-to-end business process management, usually with pay-per-feature ✓ Comprises CRM plus project management through to invoicing and reporting, with integrated time logging at all touchpoint ✓ Built for service professionals and their businesses, especially the SME market

✓ Similar to PSA modular end-to-end approach but geared towards large business with highly complex product and inventory management needs ✓ Substantial ecosystem integrates beyond PSA remit, including HR, knowledge base, payroll etc ✓ Resource and maintenance (cumbersome and expensive where PSA may be a better fit)